I'm a huge Diablo I fan. I've never finished Diablo II. I couldn't stand the sprite-looking graphics and it just seemed endless in parts. So I relate it back to Diablo I for my comparisons. And I've played Diablo I recently, believe it or not. Anyway...
I'm one who's there for the story, the hack and slash, and the conquering of "evil". I don't remember having to "farm" much in Diablo I. Sure I would go back through an area from time to time to see if I could get better drops. But mostly I just charged forward. When it got too hard, I went back and did a previous section. But progressing wasn't about farming gold, per se. It was about drops and seeing what the couple of merchants had. I remember dropping gold stacks on the ground so I had room in inventory. Now I'm broke all the time.
Drops in Diablo III seem very hard to come by - certainly the quality drops. Admittedly, I'm only level 55 but I've put well over 80 hours in the game between that character and another 20-something level I've not played in quite a while.
The Gold Auction House (GAH) was a decent mechanic, I thought. I could track down stuff I could never see dropped. The problem was it completely takes you out of the story and game killing the game's "suspension of belief". But I could shop and find something. Sometimes great deals.
But, now, there's the Real Money Auction House (RMAH). Suddenly all the great pieces are there, not the GAH. I don't have a data phone. I don't need some dongle from Blizzard for $6.50. I'd have to drag it with me wherever I am in order to play. Moreover, I don't want to spend the money I'm seeing items are going for in the RMAH! I spent $50 and my two sons have the Collectors' Edition. My God, Blizzard, you've destroyed the ability to play the game and be successful UNLESS you use the RMAH. And you want me to spend $6.50 (before shipping, I'm sure) in order to participate!
Currently, I'm playing until it gets too hard - usually nasty vampiric, reflective, blah, blah, blah bosses. Then I'll sit on the sidelines for a while until I decide to go farm some gold, find some gear, or get a friend to come help. But, as a group we're getting frustrated. None of us have hit level 60 yet. And, from what I hear, there's a whole new game to play once you hit 60. I'm resolved to continue the game and beat the end while at level 60. But I have NO idea how long that's going to take or if any of my friends will still be playing.
What will Blizzard do for those of us who don't use the RMAH? Why do I have to be a farmer and repeat, repeat, repeat, repeat in order to be successful at this game? That's not what I paid $50 for. I'd like to successfully complete the game without competing with player and professional farmer greed.