Does anyone think maybe its a good option to have a selection you can tick (or leave unticked) for people to see who is selling a certain item you are after.

This could give people an option to barter with people or possibly chat and trade 1 item off for another instead of a gold transaction.

And ofcourse to keep Blizzard happy they could put a 10% extra cost per sale price to have your name/account shown just like they keep the 15% gold per transaction.

Just my Friday night thought.