Running around at 60% movement speed -> fun
Not giving myself carpal tunnel from click attack - > fun
Not having to drop more $$$ to dominate - > fun
Actual useful attributes that drop often - > fun
Ability to adjust drops to personal preference - > fun
Fallen syaing Rakanishu all the time - > fun
Gheed's nomadic phallus versus Charsi's Horadric Malus - > fun
Developers need to get back to basics. Biizzard was the best in the world and had the passion for making addicting, well put together games. Profits follow as long as you know what drives the business.
Blizzard is not the best in the world nor do they have the passion for running auction houses. Get back to basics please.