The purpose of this post is to address the issue of Guild Leadership and to provide some information, resources, and encouragement to members of the community who may be currently struggling or who may be thinking of starting their own guild. Hopefully this thread will also be a place where additional issues, struggles, or concerns can be shared so that we can support one another in these endeavors.
Being a guild master (GM), while oftentimes fulfilling, is not an easy task. Oftentimes GMs struggle with issues that they haven’t anticipated and sometimes the task of running a guild can seem overwhelming. In my discussions with other GMs, it has become apparent that we face many of the same struggles – recruitment, low activity levels in the guild, dealing with drama, figuring out organization, difficult members, etc. Despite these commonalities, we seem to struggle with these issues in a relatively solitary manner. But there is no reason we can’t pool the collective support and resources of the Ravenholdt Community to help one another out. Strong guilds benefit the community in various ways and I think that working to create a network of strong guilds will only benefit this server.
As a caveat, I am not creating this post because I think I’m an excellent GM or because I think I know all about how to lead a guild. I still struggle with issues and will continue to do so for the foreseeable future. However, others have expressed that a thread for this topic would be helpful and so I am taking the initiative to start it. Also, this is not an exhaustive post. I’m trying to overview issues at first, though I can tailor this post if another format is preferable or other issues arise that people think this post should include. All other members of the community are welcome to contribute their advice – this is a community effort and together we can make a better resource for GMs than I could ever hope to on my own!
The following is a brief outline of what will be discussed in this post.
I. Guild Leadership in General
a. Common Struggles of Guild Leadership
iii. Retaining Members
iv. Activity Levels
vi. Difficult Members
b. General Remarks for Current or Future GMs
iii. The Importance of Community
i. Guild and Raid Leadership Forums
ii. Officer Quarters
iii. RH Sanctum Community
So, here we go!
I. Guild Leadership
I(a) Common Struggles of Guild Leadership
A guild leader faces many unique struggles, depending on the type of guild he or she leads. However, there are some struggles or issues that might be universal to guild leaders. If I miss any, please feel free to address them in subsequent posts!
Before creating a guild, or at any time during the process of leading a guild, it is important that you know some basic facts about what you want in a guild. This will help to clarify your recruitment message, target players who will do well in your guild, and give your guild a sense of purpose and progression. You can make your guild an RP, PvP, PvE, or social guild and the strength of focus in your guild can be noted as casual, medium, heavy, or hardcore. Choose a style that you enjoy and it’s also worth seeing if there is a void in the faction you’re thinking of making your guild. Is the Alliance lacking in a hardcore RP-PvP guild? That might be a good place to put your guild!
After the initial focus of your guild, you might consider what, if any, RP focus that your guild will have. Developing a backstory is a good way to set up a guild where players feel like they’re a part of a guild with a mission. This post isn’t tailored to RP guild, but there are some resources available to help you out with this!
Personally, I find it helpful to have a guild website to help clarify your guild mission and focus. It’s also a great way to have an FAQ about your guild or allow your guild members to post/chat when they’re not in-game. Guild websites are also a good place to have applications if your guild is more restrictive.
Finally, know your rank organization and note what is required for promotions. You don’t want to make it too difficult to progress through the guild ranks. At the same time, everyone being an officer doesn’t really make sense either. Officers can also help to fulfill roles that you might not be well suited for. Recognizing your strengths, your weaknesses, and the strengths of others (and utilizing those strengths appropriately) will benefit your guild!