I absolutely love making gear all the same. Rating is all that matters to me. Having gear on all the same level makes competition all the more vibrant and alive which is a good thing. We need more arena participation and this is how we do it. No gear disparities. Let competition be about skill.
I do however want more rewards along the way for everyone. So many good suggestions have been thrown around from on-demand titles for certain ratings to Flag of Ownership-esque banners for PvP. Tabards would be really nice to bring back.
2.2k should grant access to "elite" and re-colored conquest gear for the season. Maybe reaching 2.3k would mail you a token which would grant access to a specific vendor for an hour or two which sold you "elite" transmog armor from a previous season. This token can only be earned once per season.
Bring on the cosmetic rewards so I can show off the ratings I earn.