Timeless Isle confusion
While you're there, killing mobs, bosses, finding chests, you also pick up coins, that can be used to buy tokens to upgrade the gear to 535, and buy other pieces of gear, like 535 trinks, toys, pets, etc. No rep grind involved, find a spot, open a book, mindlessly slay mobs...
Mobs are very tough and tend to have a 1 shot avoidable attack. Which is great fun for people to drag onto you.
There is a ton of griefing going on, and it's very hard to tell whether or not your faction has anything tagged.
The other incentive for people at your level of play is getting lvl 496 items and mailing them to alts to turn them into a whole suit of 496 gear in a very short period of time. If you don't have any alts you'd like to gear up fast and you enjoy LFR, you can safely ignore the whole island.
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