Q. Why did you replace the opt-in with a sweepstakes on Facebook?
A. The Diablo III Beta Key opt-in has not been replaced. The sweepstakes is simply an additional way for us to randomly give out keys to our Facebook followers. We'll still be sending out beta invites to players who have opted-in, as normal.
Q. Why Facebook?
A. When we release important news and announcements about Diablo III, Facebook is among the ways we get the message out. Since a significant portion of our players have Facebook accounts, we'd like to encourage them to follow us so that they can stay up-to-date on the latest Diablo news and events.
If you already follow us on Facebook, but seem to miss our posts, be sure to mark any updates from us that you like as a "Top Story." This will increase the chance that Diablo-related posts will appear in your Facebook feed. Every news item and story that goes out on our site we also send out on Facebook, so it's a great way to keep up on Diablo goings-on.
Q. Why is my country unable to participate in the sweepstakes?
A. Unfortunately, some countries have laws or restrictions which prevent us from making contests available to their residents. The beta opt-in is still running, however, and does not have the same rules and limitations. If you're unable to participate in the Facebook sweepstakes we encourage you to sign up for the opt-in through Battle.net Account Management: http://us.battle.net/d3/en/blog/3435025
Q. Do I need a Facebook account to enter this promotion?
A. No. While entering with a Facebook account will provide you with some additional benefits, such as sharing if you've won with your friends, you don't need an account to participate. If you'd like to enter, but don’t have a Facebook account (and don't want one), you can click on the "Alternate Method of Entry" link at the bottom of the official rules page: https://apps.facebook.com/diabloiiibetasweeps/contests/159910/rules
Q. The contest states that Facebook will not be given my personal information. What do you guys need it for?
A. If you're selected as a random winner, we'll need your name and email address to ensure that you receive your beta key. We will not use this information for any other purpose.
As for Facebook application itself, while it will request access to your Friends List, it will not generate any unwanted notifications, messages, or wall posts. The request will simply allow the application to show you your friends list in case you want to let them know about the sweepstakes.
Q. When exactly will the weekly drawings be held?
A. Drawings will be held every Monday, starting October 17th. We'll gather up all of the entries submitted before 11:59 p.m. each Monday and then randomly select 200 qualified winners from that pool to receive a beta key. Out of those 200 winners, 50 of them will receive two keys, sent to the email provided in the entry form. Winners will be removed from the entry pool and the process will repeat again the following Monday for 8 weeks.
Please note that if you are randomly selected as a winner, it may take a few days before you are notified and receive your beta key via email. In the meantime, we ask that players please refrain from posting on Facebook or the official forums about whether or not they've been selected.
Official sweepstakes page: https://www.facebook.com/Diablo?sk=app_6009294086